“Using Data to Avoid Shitty Decisions” is just a polite way of saying “mitigating risk”. Data Driven Level 2 in this series is all about reducing the likelihood of releasing a change to an online product that may not yield …

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In the first part of this series we’ll talk about having data on user behaviour that you trust and understand. This means covering the setup and initial understanding of funnels and tracking events. If you already know about these things …

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Pricing second-hand cars is a complex procedure: there are many factors that affect a vehicle’s worth and customers’ tastes change quickly. AutoScout24, the largest online car marketplace Europe-wide, wanted to get ahead of the field by developing an accurate

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