“Using Data to Avoid Shitty Decisions” is just a polite way of saying “mitigating risk”. Data Driven Level 2 in this series is all about reducing the likelihood of releasing a change to an online product that may not yield …

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In the first part of this series we’ll talk about having data on user behaviour that you trust and understand. This means covering the setup and initial understanding of funnels and tracking events. If you already know about these things …

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Programmer CV/Resumé: Dos & Mostly Don’ts

The importance of the CV (or “resumé” to our American friends) is variable depending on your reputation with your prospective employer. For example, it is not uncommon to have hundreds (or even thousands) of applications from new graduates for entry-level …

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